Build Your Brand: Who Are You?


The founder of Women Who Boss, Nathalie Nicole, is amazing at what she does! Lately, she’s been dropping free gems on how to build your personal brand.


It has been insightful and intriguing if you’ve been following along during her Quarantine Happy Hour LIVE on Instagram. Last week she asked an engaging question and it really took me a minute to figure it out for myself.


Who are you? How do you want to show up in the world?


This question is so profound. You have to really be in tune with yourself in order to answer it. Honestly, I could not answer this immediately. I had to take time. I told myself I would think about it later, and then suddenly all these thoughts came rushing to me.


I encourage, uplift and inspire. I see in people what they can’t see in themselves at times. Being confident in what you can offer to people while being transparent is what allows them to relate to you. The more people are able to relate to you, the more they are able to relate to your brand.


Do you know who you are? If you are on a journey to build your brand and build some business behind it, it’s important that you do some personal development to really know confidently for yourself who you are. Not only who you are, but also the way that you want to show up in the world bearing your gifts and wisdom to them. When you figure this out, you’ve figured out your brand.


If you are in lockdown, this is a great time to at least really think about it and do some inner searching to reveal it. Don’t be scared to show that part of you. There’s someone in this world waiting on you to break free into who you are. Their breakthrough is depending on you breaking free. So, go for it, you have nothing to lose, and everything to gain!




Felicia Morgan


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